by Chief Executives Council | Oct 22, 2024 | Corporate Strategy, Marketing , Sales
The digital age is upon us. Many companies have transformed into digital platforms. Even those that are traditionally non-digital rely more upon technology than they have in the past. CEOs must embrace digitization in more ways than one. They must recognize how it...
by Chief Executives Council | Feb 21, 2024 | Corporate Strategy, Marketing , Sales
In the dynamic world of business, CEOs and Presidents are increasingly recognizing the critical role marketing plays in driving growth, building brand equity, and establishing competitive advantage. However, with the vast array of marketing strategies and channels...
by Chief Executives Council | Oct 3, 2023 | Analytics/Metrics/KPIs, Business Intelligence, CEO Best Practices, Digital Transformation, Sales
The key to navigating the competitive, swift, and intricate web of business terrain and steering companies toward success relies heavily on data nowadays. However, CEOs need to ensure that the data they base their decisions on is accurate and up to date, as well as...
