Networking is a necessary CEO strategy. CEOs who don’t network may miss out on valuable opportunities for themselves and their company. They may fall behind the competition.
Fortunately, today’s technology creates countless networking opportunities that can be conducted in person and virtually. Here are some you should integrate into your leadership practices.
Work on Your Social Media Presence
Social media is a convenient networking tool. You can use it to make valuable connections without leaving the office.
Find the platforms that help you best connect with others in your industry. LinkedIn is typically a top choice. Continue posting on the platform to keep your page fresh.
Build a network and stay engaged by sending out valuable article links and similar industry updates. Stay fresh in their minds to ensure you will hear about new opportunities in your industry. You will also establish yourself as a valuable resource in your community.
Facebook is also handy for networking needs. You can join and create groups to connect with others in your field. You can also follow pages to gain industry insights that will help you move forward in your career.
Attend Conferences
There are several ways to connect virtually, but nothing substitutes face-to-face meetings. You can make those meetings happen by attending conferences.
Conferences offer various opportunities to meet other professionals in your industry and learn about new products. Increase your influence by seeking opportunities as a guest speaker.
Get in touch with the organization to find out what it takes to become a guest speaker. Showcase the value you can bring. A speaking experience will establish your expertise in the industry and help you grow your connections.
Become a Valuable Connection
Networking goes beyond adding people to your network. You should bring something valuable to each relationship. Show your connections you can help them advance and hope they return the favor.
Make the first move by sending them a link to an article you think they may learn from. You may also suggest opportunities that may not be right for you but are better suited to their skills. Share industry news and insights.
These strategies establish you as a valuable connection. They will make you stand out in their mind and develop a sense of reciprocity. Hopefully, when they hear of something that may interest you, they will return the favor.
Develop Stand Out Business Cards
A business card helps you make a lasting impression at conferences and in-person events. It ensures people have your contact information so they can get in touch if needed.
Business card design is important. Choose a simple design that gets right to the point. Add some flair to make people want to hold on to it and not throw it away.
You can increase the chances that your card won’t get lost by using a digital business card. Digital business cards are stored on electronic devices for easy virtual sending. They can include features like your picture and contact information.
Once sent, the card will be stored in the recipients’ phones, making it easy to add to contacts and difficult to discard.
Be Active in Your Community
Engaging in community events will increase your visibility and improve your reputation. Consider volunteering with local nonprofits for nursing home visits and park cleanups. Host fundraisers that support a meaningful cause.
Hosting, participating, and attending local events increases your reach- you never know who you will meet. It establishes you as a valuable member of society and showcases your initiative. It establishes you as someone worthy to climb the corporate ladder.
Work on Your Soft Skills
Several soft skills will help you become better at networking and make your connections more effective. Here are some to work on.
- Confidence: Develop confidence so you feel comfortable approaching people. Work on your opening lines and deliver them clearly to ensure you make a strong first impression.
- Active Listening: Active listening lets the person you are talking to know you care about what they are saying. Ask questions and pay attention to body language to forge a meaningful connection.
- Communication Skills: Communication skills ensure you get your message across, whether it be through verbal or written communication. It helps you share ideas and become a stronger leader.
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Additional Resources
Navigating the Journey from Manager to CEO
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